Where Artistry Meets Precision: Slawn's Vision for the Rolex Day-Date

A Glimpse into Slawn's Latest Masterpiece: The Customized Rolex Day-Date

The acclaimed artist Olaolu Slawn has offered a tantalizing preview of his most recent endeavor: a personalized Rolex timepiece. A video, cryptically dated for an August 2025 release, reveals subtle yet striking modifications to a classic Rolex Day-Date. This highly anticipated piece integrates one of Slawn's characteristic clown illustrations directly onto the watch dial, marking a daring fusion of contemporary art and traditional horological craftsmanship. This follows a remarkably active period for the artist in 2025, which has seen him undertake projects ranging from transforming sports venues to designing an F1 race car, and even launching an Air Max 90 edition, demonstrating his extensive creative reach.

The Unveiling of an Exclusive Timepiece: Details Emerge from Social Media

Initial glimpses of the bespoke watch first appeared on social media, with Clint419 on X sharing early images accompanied by the caption, “SLAWN ROLEX. COMING SOON.” This was quickly followed by a more comprehensive reveal from Slawn himself through a captivating video. The footage captures the founder of Corteiz showcasing what appears to be a uniquely customized Italian Oyster Perpetual Day-Date. The watch's dial prominently features Slawn's renowned clown character, set against a palette of soft peach and vivid magenta hues, all elegantly framed by the watch's timeless gold casing. This intricate design transforms the prestigious timepiece into a wearable piece of art.

The Legacy of Collaboration: From Datejust to Day-Date

This isn't Slawn's first foray into customizing Rolex watches. Last year, the artist partnered with Rolex to produce a limited series of ten Datejust 41mm watches, which quickly gained prominence after being spotted on notable figures such as Stormzy, Lil Yachty, and Dave. While his most recent Instagram post hints at a broader release for the Day-Date in August 2025, a recent statement from Rolex suggests that this particular Day-Date might be a unique, one-of-a-kind creation. Regardless of its availability, this new piece further solidifies Slawn's unique position at the intersection of fine art and luxury accessories. For the latest updates on this remarkable project, enthusiasts are encouraged to visit the artist's official platforms.